"He who is slothful in his work
Is a brother to him who is a great destroyer."
In a bizarre political blunder, a document laying out the Republican Party of Texas’s election strategy for the 2020 elections has ended up in the hands of Texas Democrats. Attacking Democratic candidates through websites and mitigating “the polarizing nature” of President Donald Trump are part of the plan.Most of this stuff isn't earth shattering. They're building websites. Political parties build websites.
The document — called a draft for initial discussion by the Texas GOP Party chair — was titled “Primary/General Election 2020 [Draft]” and began showing up in Democratic emails Monday evening.
It includes a target list of 12 statehouse districts, including six in North Texas, that Republicans are aiming to take back in next year’s elections.
“Starting after the Primary, the RPT will generate microsites for negative hits against the Democrat candidates in our twelve target race—we expect each microsite to be roughly $500,” the document reads. “We will then begin rolling out these websites, prioritizing the races that were within 4% in the 2018 election.”
The document says Republicans will audit search engine optimization results to make sure that the negative attack websites are on the front pages of various search engines and work with other stakeholders — such as Texans for Greg Abbott, the governor’s campaign arm — “to get any more insight on issues that matter to these districts.”
“We will attack these Democrat candidates with contrast hits which we will obtain from, public votes from the 86th Legislative Session, their campaign websites, and any other means to gather negative material on them,” the document says.
In addition to the individual websites, the plan calls for a “master site" to house attacks on Democrats across the state, focusing on federal, state and down-ballot Democrats and “how Democrat values don’t match Texas values.”
Still, the sloppiness illustrates so much more.
But maybe Karl Rove will fix things.
Bottom Line: When you can't competently execute basic campaign blocking and tackling...why should anybody trust you with anything else?!?