Thursday, January 9, 2020

Congressional Candidate Does Something that Stands Out


"When the righteous are in authority, the people rejoice;
But when a wicked man rules, the people groan."
Proverbs 29:2

We've been bemoaning the lack of creative messaging in Republican campaigns for years.  Republican candidates retreat into lazy buzzwords and thus commodify themselves.  In that spirit, this ad from CD-32 candidate Genevieve Collins is a breath of fresh air:



To be clear: We've never met her.  We know nothing about Genevieve Collins beyond this ad.  Given that she running for office and has no record, she could very easily be telling us what we want to hear.

Still, it's hard to deny that this is good messaging.

She hits her main points (7th generation Texan, private sector success, pro-gun) without being obnoxious.  Far too frequently, this is far too big of a challenge for far too many.  That might be pathetic and sad, but it's reality.

So, modest kudos to Genevieve Collins...but it's still a shame she doesn't have a record.

Bottom Line: We don't trust any politician, but this certainly cuts through the clutter.

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